Before founding 101 Indigo, Sarah had over 20 years’ experience in data cleaning and database management. She has a background in marketing and communications for both B2B and B2C applications.
Sarah worked for a number of different organisations before deciding to provide an outsourced database management service to clients at 101 Indigo.
She says that an almost obsessive interest in cleaning data makes her ideally suited to tasks which many lack the skills, patience or application to undertake!
Sarah was the prime mover in 101 Indigo’s acquisition of UK Schools Data, having worked for the organisation for many years she saw the opportunity to develop the product for new markets.